Click here to download Blurb's FREE BookSmart software!

Looking for the latest Blurb Groupon? If it's running today, you'll find it below or on our photo book Groupon Tracker page.
Blurb was founded in 2004 and is headquartered in the San Francisco Bay area. Blurb’s BookSmart software is available for Mac and for PC. You download the software to your computer and build your book offline. When you complete your book, you upload it to the website.
Blurb’s BookSmart software allows for complete customization of your photo book. Blurb allows for a full-page bleed on the front cover and back cover, and titling on the spine, printed directly on the hard cover surface for complete customization of the exterior of the book. The cover is matte which means that it doesn’t show fingerprints and has more of a “real book” look to it. This option is known as the ImageWrap. Other hardcover options include a dust jacket.
A standout for Blurb’s software is the ability to create your own templates or alter the provided templates, and save your custom templates for use in future books of the same size. You can also do a two-page spread (a single photo stretched over two pages) and also place your photo as background for the template. The software is pretty intuitive and flows smoothly.
Look here for a detailed step-by-step tutorial on how to create customizable templates in Blurb.
Blurb’s print quality is very good but in my experience, not quite as sharp as MyPublisher’s. Blurb’s premium paper however feels heavier than MyPublisher’s paper (when compared to MyPublisher’s Classic photo book), but I’ve never ordered the regular paper, so I can’t say firsthand how that compares. (UPDATE: Check out my Blurb paper comparison review Blurb offers two types of premium paper in lustre or matte finish (and two newer ProLine papers).
Blurb's photo book prices are very reasonable - additional pages are priced in groups of pages, so while base price may seem very similar to other photo book companies, adding additional pages does not cause a huge jump in final price.
Another notable feature is the ability to share and sell your book online. Blurb allows you to set your own price and keep 100% of the markup and has an easy to navigate and visually appealing bookstore where you can preview and buy authors’ creations.
Unique Features/Tips
Aug 26, 2011: Blurb Review of Softcover Photo Book & GIVEAWAY Ends 9/1/2011!
Jul 27, 2011: How To Sell Your Photo Book Online - An Interview with Photographer Dan Lo
Jun 13, 2011: Blurb Review 2011: ProLine, Premium and Standard Papers Compared
Apr 16, 2010: Q&A: How to Create Customizable Layouts in Blurb
Mar 13, 2010: Blurb vs Mpix Review - Make Your Own Affordable Wedding Photo Book - A Bride-to-Bride Guide (with Pictures) Part II
Mar 8, 2010: A Review of Photo Book Printing Companies that I've Used: Blurb vs. MyPublisher vs. Snapfish vs. Mpix
If you're planning to order a book from Blurb, make sure you check for any discount or coupon codes. We keep track of them so you don't have to! Save money with the latest Blurb coupons and deals.
Thinking about designing a photobook on Blurb? You can view a detailed chart of every Blurb photo book, including sizes and pricing. See the full list of Blurb photo books.
| Book Type | Hardcover & Softcover |
| Book Shape | Portrait, Landscape & Square |
| Types of Covers | Full Photo Cover, Dust Jacket |
| Min/Max Pages | 20 - 440 standard paper; 20 - 160 premium paper |
| Paper | standard - 80 lb. matte; premium - 100 lb. matte or lustre paper; ProLine 100 and 140 lb. |
| Binding | professional library binding |
| Lay Flat | No |
| Fully Customizable Layouts | Yes |
| Themes | 15 |
| Layouts/Templates | Full customization; 300+ colors |
| Backgrounds | Yes |
| Image as Background | Yes |
| Full Photo Cover | Yes |
| Customizable Spine | Yes - solid color and title only (no image) |
| Full Photo Back Cover | Yes |
| Full Page Bleed | Yes |
| Captions/Fonts | Yes |
| Embellishments | Yes |
| Mac/PC | Both |
| Download or Online | Download |
| Special Photo Importing | Flickr, Picasa, Photobucket, SmugMug, iPhoto |
| Share Online | Yes |
| Sell Online | Yes |
| Collaboration | No |
| Logo | Yes - removable with fee |
| Photo Editing in Program | Rotate, Size, Borders |
| Digital Scrapbooking Compatible | Yes |